"The rise of the selfie syndrome and the fall of empathy".
This is the concept unpacked in the book Unselfie.
This is a book for parents who want to raise empathetic children. However, Taylor found an application for it in the world of sales and marketing.
It's a squishy, touchy-feely word that doesn't really play into our day-to-day in business often enough. In this video, we talk about how to be a positive interruption, someone who brings empathy in your sales and marketing communications.